Our Story
For Mark and Justine Gill, the co-founders of Petasure, the idea for this solution was born out of hearing one too many heartbreaking stories. Pets once happy and carefree often suffer severe trauma and tragically, some do not survive.
Traditional methods like microchipping are no longer enough. Though widely used, microchips have serious limitations. They are invasive, can fail, and, in horrific cases, lead to harm when criminals attempt to remove them.
Mark and Justine believed their technology could offer something safer, smarter, and simple.
Our Technology
A game-changing solution using AI-powered facial recognition to prevent pet theft. More than technology, it’s a nationwide safety network uniting pet owners, vets, shelters, and authorities to ensure pets stay safe and reunite with their families.
In the Press
Articles relating to pet theft in the UK
Dog thefts are at a record high – what you can do to keep your pooch safe
The life of a UK pet detective as thefts rise
Only 6% of animals that are stolen are ever recovered.